Google Play Movies & TV Gain UHD (4K) Starting In November

Google’s new Chromecast, the Chromecast Ultra, will provide users with a way to cast ultra-high definition content to their TV and have it rendered in full resolution. That’s fantastic news, although there is the question of content. What apps will we have to stream media from? With new phones that can capture 4K video, we may be able to cast our personal photo library, but what about 4K films and tv shows?

There are a handful of content libraries that Google mentioned in their keynote yesterday, one of which is Netflix. This is a logical choice. Netflix already has a growing 4K library and this is one way to take full advantage of it.

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Additional content libraries include Hulu and YouTube. One last content library is Google Play Movies & TV. This is Google’s online video rental service, which allows you to rent or buy movies and TV shows. They announced that the service will be gaining 4K support in November. This means that in addition to getting a 1080p version of a movie, you will instead be able to opt for a 4K equivalent.

Google Play Movies 4K

This should work first with Google Cast, but it will probably come to Android TV soon. Many Android TV sets are ultra-high definition, and set-top boxes like the NVIDIA Shield and Mi Box advertise their 4K capabilities. Services like Vudu already exist to sell rentals of UHD content. As more TVs gain 4K capability, having this content library will become more important.

Nick Felker

Nick Felker

Nick Felker is a student Electrical & Computer Engineering student at Rowan University (C/O 2017) and the student IEEE webmaster. When he's not studying, he is a software developer for the web and Android (Felker Tech). He has several open source projects on GitHub (http://github.com/fleker)Devices: Moto G-2013 Moto G-2015, Moto 360, Google ADT-1, Nexus 7-2013 (x2), Lenovo Laptop, Custom Desktop.Although he was an intern at Google, the content of this blog is entirely independent and his own thoughts.

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