This week is the NAB Show, the annual National Association of Broadcasters conference where industry leaders come together to discuss the advances to the medium. As readers know, the rise of cordcutting and over-the-top (OTT) streaming service has been a trend that likely is concerning to many in the industry. This year the conference is being held at Renaissance Las Vegas Hotel Suite 1030.
One of the speaker sessions was earlier today featured the CEO of SeaChange Ed Terino and SVP of marketing Tony Dolph. They gave a presentation called “Cord Cutting and OTT: How Does This Affect Broadcasting?”. As the name implies, they talked about OTT services and how broadcasters can leverage SeaChange’s platform to quickly produce apps and suitable media for Android TV.
We’re committed to our foundation of open products to ensure superior video services on any device, now including Android TV, which represents one of the most exciting pathways to multiscreen television and OTT service expansion by service providers and content owners.
SeaChange has brought their platform to the cable industry before, showcasing it at the Cable-Tec Expo last October. Their services are designed to allow broadcasters to quickly theme and scale their content system and enable users to consume that content through smart TV applications.
The conference runs until the 21st, and it’s likely that more sessions will talk about bringing content currently restricted to the cable box to the open Internet where they’ll see more consumers.