The Mexican telecom Televisa recently entered the streaming video service with a product known as blim. The service was made available in Mexico and the rest of Latin America. That is, with the exception of Brazil, which speaks Portuguese instead of Spanish.
Their catalog is fairly large, with 13,000 hours total. Some of the content is licensed from companies such as the BBC. blim is also working with content creators who are currently on Netflix. Original content has also been something they’ve prioritized, perhaps due to potential international licensing complexities. It is a good idea to have some content you can guarantee access to. One example is the comedy series Burocratas, about being a bureaucrat in the Mexican government.
This new service is facing competition with other Spanish-focused streaming services, and priced at $6/month with a thirty day free trial. To hook more users, the service has been expanding to a variety of platforms. Just last week they announced support for Android TV.
It’s interesting to note that the app has not had great reception. It’s currently sitting at a 2.2 star rating out of a possible 5 with nearly 4000 individual reviews. One common complaint has been the lack of ability to show this content on a TV, either through Chromecast or native TV app. Some complaints mention a lack of content or that the app doesn’t work. While some will be happy to see TV support, hopefully the developers can also focus on stability and fixing bugs,
As streaming services continue to grow, it’s important to keep the consumer satisfied. If blim is able to improve, then it has potential to be a popular Latin American streaming service.